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hi! i’m Tom, founder and creative director of POKE.  i live in CT, work in NYC, munch on tasty digital cookies, collect lunchboxes, take lots of photos and buy lots of t-shirts.  mmm…cookies. i’m passionate about creating a safe internet for kids, cookies, really great Italian cooking, all kinds of dogs, digital photography and the power of technology and how it affects our daily lives. i’d love to tell you i read a lot - but i just don’t. so there. Psychotic.

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watch the breeders music video the way you want



Check out this neat music video for The Breeders song “Walk it Off”. Click the numbers and you can change your POV of the action as the video is playing. Everything hits “in time” with your clicks. Super cool and some really rick thinking I might add. Just another notch for the music scene and the constant marketing innovation we’re seeing come out of it.

We all know online video won’t exist solely in the “flat” format we consume it in today and little advancements like this show the depth of the medium waiting to be unleashed.

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